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LouAnne Reger, CEO
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LouAnne Reger is the Chief Executive Officer of J&L Steel Erectors, which has been installing reinforcing steel for highway and commercial construction projects for nearly 30 years. LouAnne is known for her wisdom, work ethic and integrity. Clients instantly become friends with LouAnne’s fun and caring personality.
Today, thanks to LouAnne’s drive and vision, J&L Steel boasts more than $13 million in revenues, 55 employees, and, most importantly, the respect and admiration of its peers in an overwhelmingly male-dominated industry. It’s no wonder that The Minneapolis/St. Paul Business Journal consistently places J&L Steel Erectors among the top 25 women-owned businesses.
LouAnne is also a founding partner and CEO of Ascent Contracting, Inc a commercial construction company and its affiliate Ascent Group, Inc. a commercial real estate development firm.
She is a two-time past president and founding member of the Association of Women Contractors, which supports women-owned businesses in the construction industry. LouAnne is the second woman ever to serve on the board of the Associated General Contractors of Minnesota, and has also served as a member of Mankato State University Construction Management Advisory Board, University of Minnesota Construction Management Advisory Board, and St. Catherine’s Entrepreneurial Roundtable.
LouAnne enjoys golfing, hunting and playing cards. She lives in Menomonie, Wisconsin with her fiance where she enjoys visits from her four children and grandson.
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What is your life motto? People will treat you the way that you let them!
If you could be the main character in any movie, who would it be and why? Julia Roberts in Pretty Women….she used what she had when she had to but was smart enough to know there was something better in life for her.
If someone came looking for you where would be the first three places to look? At my desk checking email, in my car talking on the phone, almost always with the man of my dreams so if you can’t find me, he can!
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